
Bet99 — F1 Grand Prix Activation
A one of a kind experiential marketing activation pop up in Montreal for the F1 Grand Prix Fan Zone.
We don't just design experiences — we engineer memories out of light, code and physical space.
Clients who trust us














10 selected works
Toronto — New York — Worldwide

A one of a kind experiential marketing activation pop up in Montreal for the F1 Grand Prix Fan Zone.

An interactive immersive projection pop up for Red Bull during the global Valorant Champions Tour Toronto Masters.

We recorded the brainwaves of prominent thinkers and creators and turned them into an installation that debuted at the Art Gallery of Ontario.

A massive interactive kinetic sculpture: 36 motorised mirrors tracking movement, thousands of pixel-mapped LEDs and a projection-mapped centerpiece.

Shai Gilgeous-Alexander, NBA MVP 2025. We built his personal, interactive AR trading cards.

A double-game interactive kiosk for a national tour — Bakers Blade and Grocery Grab, built for Bimbo Canada.

An interactive kiosk that converts a guest's brainwaves into a real-time visual representation.

An augmented reality card for the KISS frontman, carrying a personal video message to guests at his first Canadian gallery opening.

The first-ever music promotional card, released for Karl Wolf's summer single and picked up by the news.

A French-themed stage transformed into a piece of art, with bespoke set design and original music for every award category.
Tell us what the audience should walk away remembering. We'll tell you how we'd build it.
Direct line
[email protected]Lubi creates interactive experiences using the latest technology and creative analysis. Our work turns events and campaigns into unforgettable adventures — AR cards, holographic photo booths, VR tours and far more.
Innovation. Creativity. Intelligence. If we are not pushing boundaries, we are wasting everyone's time — so we build incredible, impactful things and enjoy the process while doing it.
Our team consists of pioneers in innovation and cutting-edge technologies working across the marketing and entertainment industries worldwide. We foresee trends, develop strategies and implement them before they appear on the horizon, with both big and small names.
A personalised approach to every brief. We build customised solutions tailored to each client's goals rather than a one-size-fits-all package.
One stop, less friction: interactive prints, immersive projection and projection mapping, extended reality including AR, VR and MR, and hologram creation. Our list of services grows with the technology.
We all want new ways to engage an audience, create a genuine 'wow' and build a strong connection between customers and the brand. Together we make inventive, immersive and visually awe-inspiring experiences.
We're an extension of your team. Through open communication and shared objectives we bring not just expertise but a seamless, dedicated partnership.
Capabilities